Privacy Policy

1. Who we are

Product Watch is a Google Ads optimisation and analysis application provided by Adclimb Ltd ("we", "us", "our"). Contact: info@adclimb.co.uk.

2. Scope

This policy explains how Product Watch handles information when you create an account, sign in, and connect Google Ads or Google Merchant Center accounts through Google OAuth. It is intended to meet Google's requirements for a publicly accessible privacy policy describing access to Google user data.

3. Information we collect

• Account information — email address and credentials used to sign in to Product Watch.
• Google account identity — basic profile information returned by Google during OAuth (such as email) needed to complete connection and display connected accounts.
• OAuth tokens — refresh and access tokens used to call Google Ads and Merchant Center APIs on your behalf. Tokens are stored securely and encrypted where applicable.
• Google Ads data — campaign, ad group, product, search term, asset, conversion and related performance metrics for accounts you connect.
• Merchant Center data — product catalogue information and custom label values for Merchant accounts you connect.
• Usage data — application settings, saved configurations (for example market profiles or automation rules) and technical logs needed to operate and secure the service.

4. How we use Google user and Google Ads data

We use connected Google data only to provide Product Watch features you request, including:

• Displaying dashboards, reports and diagnostics for your Google Ads accounts
• Analysing product, search term, asset and account performance
• Comparing monitored Keyword Planner demand with account activity (Market Monitor)
• Performing write actions you initiate or configure, such as adding negative keywords, applying listing exclusions, updating ad/creative assets, or updating Merchant Center custom labels
• Maintaining account connections, authentication and service reliability

We do not use Google user data for advertising to others, for selling personal data, or for purposes unrelated to operating Product Watch for your organisation.

5. How we store and protect data

Data is stored in our application database and related infrastructure used to host Product Watch. OAuth credentials are protected with encryption and access controls. We apply reasonable technical and organisational measures to prevent unauthorised access, alteration or loss. No method of transmission or storage is completely secure; we work to reduce risk and respond to incidents appropriately.

6. Sharing and disclosure

We do not sell Google user data. We may share information only in these limited cases:

• With infrastructure and service providers who process data solely to host, secure or operate Product Watch (for example database or hosting providers), under appropriate agreements
• When required by law, regulation or valid legal process
• To protect the rights, security or integrity of Adclimb Ltd, our users or the public
• With your direction or consent

Google Ads and Merchant Center data retrieved via OAuth remains under your account control and is not shared with other Product Watch customers.

7. Retention

We retain account, connection and application data for as long as needed to provide Product Watch and meet legitimate operational, security or legal requirements. You may disconnect Google accounts and request deletion of Product Watch account data by contacting us. After deletion requests are verified, we delete or anonymise personal data except where retention is required by law or for legitimate security records.

8. Your choices and controls

• Connect or disconnect Google Ads / Merchant Center accounts in Product Watch
• Revoke Product Watch access at any time in your Google Account permissions
• Request access, correction or deletion of personal data by emailing info@adclimb.co.uk

9. Google API Services User Data Policy

Product Watch's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

10. Children

Product Watch is intended for business users and is not directed at children under 16. We do not knowingly collect personal data from children.

11. Changes

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will change when we do. Continued use of Product Watch after updates constitutes acceptance of the revised policy where permitted by law.

12. Contact

Adclimb Ltd
Email: info@adclimb.co.uk
Website: Product Watch home